Since 2014, the cost of a 30 second Super Bowl ad has more than doubled from $4 million to more than $8 million. Ad Age editor-in-chief Jeanine Poggi discusses what to expect.
Since 2014, the cost of a 30 second Super Bowl ad has more than doubled from $4 million to more than $8 million. Ad Age editor-in-chief Jeanine Poggi discusses what to expect.