In Summary. Posted:. 9:35 AM Pacific Daylight Time, June 21, 2026. The Wall Street Journal has conducted a new investigation, revealing that Polymarket has been compensating online creators to create misleading videos showcasing them profitably investing in prediction markets. The WSJ’s research encompassed 1,100 videos related to Polymarket, as well as instructional content provided by the company for creators. Numerous videos were allegedly recorded on “almost exact duplicates” of the Polymarket platform, showcasing fictitious transactions and profits. Videos created by the company were boosted by a ‘social media army’ arranged by a marketing firm. According to the WSJ, the firm also instructed these creators not to mention that they were compensated by Polymarket. However, they began including “@polymarket partner” in their profiles when journalists started inquiring. Razeen Khan, a college student and creator who collaborated with Polymarket until March, likened this practice to commercials that make fast food appear more enticing than it really is: ‘We’re portraying what truly occurs.’ Polymarket stated that it is dedicated to preserving accurate, equitable, and transparent markets and intends to perform a review of its promotional materials.
